Are You a Personal Development Guru’s Cash Cow? Part 3

28/12/2018

Click here to go back and watch part 2 of the series

Part 3 – The Truth Behind The Gurus

So enough of the doom and gloom… Let’s look at the truth and the facts!

Truth Bomb #1: Faddy Events are Sales Tools

The sole purpose of bootcamps and faddy events are to sell you into higher priced course and products.

From a business point of view, faddy events, bootcamps and the like are simply advanced selling tactics…

Their main purpose is not to provide you with value… But to sell to you!

Once they have you in a room for a large period of time (an afternoon, evening or weekend for example) they have the perfect opportunity to use that time to sell you into their premium priced products and services – where they actually make their money.

Often they invite their friends or clients as guest speakers to present and sell you their products and services too.

You sit through one long sales pitch…

Here are 3 steps to avoid being a gurus cash cow by viewing these events through a logical lense…

Step #1: Question vague language and drill down to the specifics so you can distinguish truth from wild faddy claims.

Step #2: Be aware of highly emotionally charged statements so you can make buying decisions logically and wisely.

Step #3: Find your own trusted sources to do your own due diligence so you can make sure the recommendations and feedback you receive is honest and reflects the facts.

Truth Bomb #2: What Actually Makes Gurus Successful?

What makes gurus successful is actually their background in NLP, Sales and Marketing.

What you are often not told is that highly successful personal development gurus are skilled in 3 core areas…

These aren’t the skills they pass onto you…

Guru Skill #1: Neuro Linguistic Programming (NLP)

This forms the foundation for how Gurus can clear up their own insecurities, negative emotions and act and behave consciously to get what they want.

This is the foundation for their success mindset. Almost all of the mindset tools and techniques used by successful people such as Tony Robbins have a foundation in NLP. In fact, Tony Robbins started his journey by qualifying as an NLP Trainer!

Gurus usually let their egos get the better of them and re-brand the techniques to suit their own agendas. Or simply don’t share them or teach them at all…

Guru Skill #2: Sales

Highly successful personal development gurus know how to sell and they know how to sell well!

Their foundational skills in NLP enable them to have an extraordinary knowledge of human psychology, and they use those skills (sometimes un-ecologically in our opinion) to convince people to buy their products and services.

Guru Skill #3: Marketing

Gurus are also extremely effective at attracting people to their Business. They are experts at branding, advertising, and all facets of marketing to fill their training rooms, online courses, and reach the right people to sell to… I.e. YOU!

Truth Bomb #3: The Obstacles In The Way Of Your Success

The fears and insecurities that gurus prey on to get you to buy their stuff are actually the obstacles in the way of you achieving success…

Ironically, the very emotions and insecurities that personal development gurus prey on to attract you to their products and services are the very obstacles that are holding you back from achieving success and getting what you want…

The gurus actually don’t want you to overcome these things because if you did, they wouldn’t be able to persuade you to buy their stuff, would they?

Do you think personal development gurus can be persuaded into buying things by overconfident sales pitches, wild promises, scripted testimonials and the promise of learning little known exclusive secrets?

Of course they can’t, they know better because they use their skills to see through all of that stuff!

How Are We At The Taylored Life Company Different?

We are masters of NLP and the creators of NLP+® – 21st Century NLP

We have the actual experience and qualifications that the gurus lack.

We specialise in what we teach, so that you have the confidence that you are being taught by the best in the Mindset Business!

We teach you to be empowered and to think for yourself by utilising the NLP Skills that the gurus don’t teach you…

Giving you the necessary foundational thinking to have success and get what you want in life…

We don’t roar like lions, waste time dancing in the isles, we weren’t brought up by wolves, and we haven’t lived in our car…

We aren’t running away from an exaggerated old life of poverty or drug dealers, or been homeless…

And we don’t use swear words for dramatic effect…

We’re just ordinary people like you!

We’ve been stuck, not happy, not getting results, had failed relationships, not been satisfied in our jobs, had health issues, built up debt, been depressed, found bringing up children challenging, and we could go on…

We’ve had our fair share of challenges in life, but we don’t exaggerate them, or play on them for sensational marketing purposes…

We truly understand the everyday problems that the majority of people face and are trying to break free from to make themselves a success, or just to be happy…   

We looked for the answers, and we found them…

We are genuine, authentic, and now lead a happy and extraordinary life consistently achieving our goals… Which you can too! 

We aren’t interested in the promise of rolex watches, flash sports cars, mansions, or shouting about being the Guru…

Don’t get us wrong, we could have those things if we wanted them… and you can have them too if you want them…

It’s just that there is a saying…

“Empty vessels make the most noise”

We believe that success speaks for itself. Those that have to tell you they are successful showing off their supposed wealth often aren’t when you do the research…

We don’t just show you the toolkit like the Gurus do, or just give you one tool at a time…

We open the box and give the full toolkit, show you how to use it, and then fully support you in using it at no extra charge.

We actually give you ALL of the tools, techniques and strategies to clean up all of your emotional baggage, negative thinking, and inner obstacles, so you can think clearly and take charge of your life.

We provide massive value at all of our events and we sell by providing facts and letting people decide for themselves what is right for them to get the real results that they want… 

So if you would like to discover more about NLP+® and how to get REAL lasting results, then here are your options…

Option #1: Request a Discovery Call

Request a discovery call with a certified Taylored Life Company In-House NLP+® Trainer, and get personalised guidance on all things NLP and personal evolution.

Request Discovery Call Now

Option #2: Free Online Trainings

Take one of our free online trainings and experience NLP+® for yourself from the comfort of your own home.

Take A Free Online Training

Option #3: Introductory 2 Day Diploma In Coaching Skills

Attend our next Introductory 2 Day Diploma In Coaching Skills event, and experience live demonstrations of a number of NLP+® techniques alongside a room full of likeminded individuals

Register For an Introductory Training

It’s Time To STOP Being a Gurus Cash Cow, and To Choose Instead To Be Empowered…

Start Thinking For Yourself and Take Charge Of Your Life!

We look forward to meeting you and empowering you to have the life that you want and deserve.